Apteka Exhibition Russian Health Care Week UFI Approved Event
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PRESS RELEASE of the International Trade Fair of Pharmaceuticals and Related Products “APTEKA 2012”


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International Trade Fair of Pharmaceuticals and Related Products “Apteka 2012” is a top industry-specific event, which brings together pharmaceutical industry experts – manufacturers and distributors of medical products, representatives of pharmacies and pharmacy chains, pharmacists and chemists. Annually, the exhibition presents the whole variety of pharmacy products: medicines (drugs), medical accessories, biologically active and food supplements, baby food and baby products, dietary products, over-the-counter medicines, furniture and pharmaceutical equipment, pharmaceutical substances and materials, pharmaceutical and medical packaging, IT for pharmaceutics and medicine.

Visitors of the exhibition come from all the sectors of the medical community: doctors, pharmacists, developers, manufacturers and distributors of medical products and skin care products, representatives of health authorities.

Exhibition "Apteka" is traditionally held during the Russian Health Care Week.

250 companies from 19 countries take part in Apteka 2012 – Armenia, Belarus, Czech Republic, Finland, Germany, Israel, Indonesia, Italy, Kazakhstan, Korea, Latvia, Russia, Romania, Turkey, Ukraine, USA. China, India and Poland will be represented as national expositions.

Russia is represented by the following regions and cities — Barnaul, Biisk, Bryansk, Izhevsk, Kazan, Krasnodar, Murmansk, Orenburg, Novosibirsk, Nizhni Novgorod, Naberezhnye Chelny, Penza, Perm, Ryazan, St.-Petersburg, Stavropol, Samara Tomsk, Vladimir region, the Voronezh region.

The exhibition area this year is 4 660 sq m

Special attention is paid to technologies of pharmaceutical business that allow pharmacies achieve highest efficiency. Manufacturers of commercial equipment for pharmacies, automated systems for pharmaceutical sales, automated equipment for storage and retrieval of medical products, companies creating software for pharmacy automation will be present at the exhibition.

An International Medical and Pharmaceutical Business Forum will take place December 3-5 in order to discuss development trends of the pharmaceutical market with over 50 experts making reports – representatives of government institutions, heads of the branch associations and large pharmaceutical companies, lecturers of leading higher medical educational institutions, employees of specialized publications for pharmaceutical professionals.

The participants of the Forum will discuss the most topical issues of the pharmaceutical market today - legislative initiatives influencing the domestic health care system, consequences of the Eurasian Economic Community creation, requirements to the pharmaceutical personnel training, present competitive situation, changes expected by pharmaceutical industry in the coming years.

Forum Organizer: Euroexpo company with active involvement of leading pharmaceutical associations : Association of Russian Pharmaceutical Manufacturers ,Russian Association of Pharmaceutical Marketing, “Pharmacy Guild” Non-Commercial Partnership, Russian Association of Pharmacy Chains, “Soyuzpharma” Association.

The program of the International Medical and Pharmaceutical Business Forum 2012 consists of twelve workshops:

  • Development and implementation of reforms in pharmaceutical sphere
    Pharmaceutical production in the period of the Eurasian Economic Community creation (Organizer: Association of Russian Pharmaceutical Manufacturers);
  • How to increase pharmacy business profitability in the competitive environment;
  • Pharmacy business in 2012: vectors of development (Organizer: Russian Association of Pharmacy Chains);
  • Hope for the best but be prepared for anything (Organizer: “Soyuzpharma” Association);
  • Average bill secrets: from theory to practice (Organizer: “Pharmacevtichesky Vestnik” newspaper and “Aptekar” magazine);
  • A pharmacy and a customer (Organizer: “Pharmacy Guild” Non-Commercial Partnership);
  • Regulatory and supervisory activities in pharmaceutical sphere. Audits experience in accordance with the latest legislation changes;
  • Innovative technologies of "Vitaukt" herbal remedies: modern requirements, scientific novelties, development prospects;
  • Biologically active food supplements: products for health (Organizer: Non-Commercial Partnership of Biologically Active Additives Manufacturers);
  • AptekaRos: a resource for a pharmacy business (Organizer: “Moskovskiye Apteki”)
  • Pharmacies in the era of regulation changes. Opportunities and treats in 2013 (Organizer: Russian Association of Pharmaceutical Marketing).

December 4th the Indian Business From will be held in form of business meetings between sellers and buyers of pharmaceutical products. Organizer: Pharmaceuticals Export Promotion Council of India (Pharmexcil).

Following presentations of participating companies are announced in the Business Program:

  • Unique Altai products for the nation’s health improvement - The Altai Territory Administration and Noncommercial partnership "Altai bio-pharmaceutical cluster";
  • Technological aspects of eyewear products sales in pharmacies and pharmacy chains - Polar Company;
  • Mites: present-day situation. The easiest and safest way of mites’ removal- Компания – Dialogue-M Company

Organizers of APTEKA do their best to make the exhibiton’s attendance more convenient for visitors and exponents. Therefore, a mobile guidebook of APTEKA that represents the necessary information — the list of participants with stands’ numbers and contact information, exhibition plan, program of the Forum. The mobile guidebook is accessible to owners of iPhones and Android based phones at http://bit.ly/aptk-guide (developed by NeoNavigation).

To find out more about the exhibition and the Forum program visit the official site www.aptekaexpo.ru.

To get a free ticket for the exhibition please register here.

The participation in the Forum is free. Please register here.

We look forward to seeing you at APTEKA exhibition
in hall No.3, Expocentre Fairgrounds, December 3-6!

The History of Exhibition:

In 1994, the exhibition was held at the Central Exhibition Hall “Manezh” (CEH “Manege”). Since 1999, the exhibition is held in the Sports Complex “Olimpiysky” (SC “Olympic”). In the period since 1994, “Apteka” was held in Moscow and other Russian cities for more than 17 times (St. Petersburg, Kiev and others).

In 2009, the exhibition company “Euroexpo” and CEC “Expocentre” join their forces for the simultaneous holding of two major exhibitions on medical and pharmaceutical topics — theInternational Exhibition “Apteka” and the International Exhibition “Zdravoohranenie” — as part of RUSSIAN HEALTH CARE WEEK. Starting from this point APTEKA is held annually at Expocentre Fairgrounds.

In April 2011 the exhibition is recognized by the Global Association of the Exhibition Industry (UFI) and has received the official status “UFI Approved Event”.

Organizer: Euroexpo Company (www.euroexpo.ru)

Euroexpo, LLC is the largest organizer of exhibitions and conferences in Russia. The company was founded in 1992.

The main focus of Euroexpo activity is the organization of international specialized exhibitions. There are 11 specialized exhibitions in various areas held annually: DOMESTIC CONSTRUCTION MATERIALS (DCM); CLIMATE WORLD (HVAC&R equipment); GARDENTOOL (Tools and equipment for gardens and parks); PISCINA MOSCOW (Swimming pools exhibition, a joint project with Fira de Barcelona); WORLD. INFORMATION. COMMUNICATIONS (Telecommunications equipment, control systems, information technology and communications services); APTEKA (Pharmaceutical Exhibition); BARBEQUE EXPO; Otdykh LEISURE (Trade Fair for Travel and Tourism); MIBEXPO Russia (Business tourism); LUXURY Leisure (Luxury and exclusive tourism); MITEX (Tools, equipment and manufacturing technologies).

Each event is accompanied by a massive advertising campaign in the mass media.

The high quality level of organization and holding of exhibitions by Euroexpo is recognized by government organizations and international professional associations. Since August 2000, Euroexpo is a member of Moscow Chamber of Commerce (MCC), and since December 2001, it is a full member of Russian Union of Exhibitions and Fairs (RUEF). In 2010, the Exhibition Company Euroexpo became a full member of the World Association of the Exhibition Industry (UFI) in the category of “Organizer of the exhibitions”. The sign UFI shows recognition by the international community of high organizational level of events and is considered to be one of the highest achievements in the exhibition business.

Euroexpo constantly improves the quality level of the exhibition service for exhibitors and visitors. The company was among the first in the region that have successfully implemented and certified the quality management system (QMS) in accordance with the requirements of international quality standard ISO 9000 in the leading certification system BQI (Bureau Quality International).

Exhibitions by Euroexpo promote the development of the market in which they specialize, the establishment of business contacts, increase of business ties and prosperity of business.

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